
The Insider Secrets Club 3.0 has been buzzing with success, growth, and transformation this year!
It's time to pause, celebrate, and shine the spotlight on the incredible wins of our dedicated tutors.
From booking new students...
getting fully booked...
expanding teams...
and boosting confidence...
each member has proven that growth and success are achievable with the right systems, support, and a determined mindset.
Here’s a round-up of some of the most inspiring stories from our community.
Growing Client Bases & Reaching New Goals
Millie Cosme – Breaking Boundaries with Nationwide Clients
Millie has been making waves, signing a new student from New York! She’s successfully moved beyond Georgia, showcasing that tutoring can indeed go nationwide. Millie’s streamlined systems, including ongoing monthly services with automatic invoicing, have set her up for scalable success. She’s not stopping there, either. With an ambitious goal of 15 new clients in 2025, Millie is paving the way for massive growth. What’s more inspiring? She’s doing it all at her current price point, proving her value and skills are worth every penny.
"I’m happy because I am working on being nationwide, and it’s truly possible to find clients that don’t have a problem with my pricing."
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Michele Mundy – Booking Two New Students
Michele has been consistent and focused, and her efforts have paid off! She booked two new students who took a while to respond but eventually said yes. Her excitement is contagious, and it’s a reminder that perseverance and follow-up are key in turning potential leads into clients.
"I’m excited to get started with them both this weekend!"
Demitra Bryant – Leveraging Google My Business
Demitra has seen firsthand how impactful Google My Business can be for attracting clients. After keeping her profile updated and optimized, a parent found her, scheduled a consultation, and hired her services. Not once, but twice, Demitra has landed clients thanks to Google My Business, proving its importance in a tutor’s marketing toolkit.
"I’m glad she did a Google search! There are so many ways for people to find us."

Rose Kurian – Getting Found and Hired Through Her Website
Rose’s website has become a magnet for new clients! She was found online for the second time, and after her trial lesson, the parent moved forward without negotiating rates and worked around her schedule. Rose’s success highlights how critical a well-optimized website is for being discovered and hired.
"Being found through my website is such an incredible feeling... This is the second time I’ve been found and hired through it."
George Porter III – Google Your Business Profile Success
George's efforts with his Google My Business profile paid off when he landed his first student from Google Maps! The student searched locally, found George’s reviews, and booked a session. It’s a perfect example of how small steps toward visibility can yield big results.
"I just got my first student (that I know of) who found me through Google Maps. I have 5 five-star reviews on Google, which also seemed to help!"
Stacy Wiest – Adding Four New Clients and Growing
Stacy’s momentum has been incredible! She added four new clients in one week and had to start a waitlist for after-school hours. Her ability to help students graduate and attract new ones highlights her dedication and skill as a tutor.
"This is a good feeling because I know I helped a child learn to read and more are coming in!"
Frankie Mesmer – Converting Paid Subscribers into Students
Frankie turned her first paid Substack subscriber into a student by providing incredible value. Offering a free 30-minute session helped her connect and build trust with someone in need. Frankie’s story proves how impactful nurturing relationships can be for growing your tutoring business.
"This experience has shown me that it is all about building trust and showing students and parents that we truly add value."
Fully Booked Tutors & Growing Teams
Seo Park – Fully Booked and Creating a Waitlist
Seo’s incredible work has led to her being fully booked until January! Recognizing the demand, she transitioned her registration page into a waitlist sign-up, ensuring she’s capturing leads even when her schedule is full. Her smart strategy is a great lesson for tutors looking to manage demand while maintaining professionalism.
"I am officially fully booked... I’m really happy that my students are all hard workers!"
Sharon Canaday – Adding New Tutors and Expanding Her Team
Sharon’s business has reached the next level as she starts adding new tutors to her team. Her tutors are referring friends, and she’s now doubling the amount of tutoring hours available for students. Sharon’s success shows how growing a team can multiply your impact and revenue.
"Thank you, Joanne, for helping me be willing to turn over this leaf that I would have never turned over without your guidance."
Nathan & Dana Hurwitz – Meeting December Goals Early
Nathan and Dana have been thriving, meeting their December goal of 20 tutoring students ahead of schedule. Balancing a full-time professor role while achieving this milestone shows their commitment and ability to implement strategies learned in the community.
"It delights me to say that because of this group’s help, I have already met my December goal of 20 tutoring students."
Hailee Didio – Tripling Income Through Systems and Support
Since starting the program in July, Hailee has tripled her income! Returning students, referrals, and a solid website strategy all contributed to this incredible success. Hailee’s growth highlights what is possible with consistency, systems, and community support.
"I have just tripled my income! I’m super excited and just wanted to share."
Creating Content and Building Momentum
Sharon Canaday – Powering Through Core Content Creation
Sharon has shown impressive focus and determination in creating content for her tutoring business. In just two hours, she wrote five pieces of core content (and already had six pieces done!). Her success is a testament to the power of time blocking and leveraging tools that make content creation faster and easier.
"Without those [AI tools], it is doubtful that I would have gotten ONE piece written in two hours!"
Magical Moments with Students
Joanne Kaminski – The Joy of Working with a New Student
Joanne herself continues to create meaningful experiences in her tutoring business. Her story of working with a new second-grade student right before Thanksgiving is a beautiful reminder of the human connection at the heart of tutoring. Moments like these keep us all inspired.
"Every moment is magical."
Clara – Getting a Student from YouTube
Clara’s YouTube videos have been working for her! A parent found her content, visited her website, and booked tutoring sessions without even asking about pricing. Clara’s story highlights the power of creating content that builds trust and authority.
"The mom didn’t ask about the price because she read the website. Hooray!"
📈 Growing Through Reviews and Recommendations
Seo Park – Generating 4 Google Reviews Using a Simple Strategy
Seo Park utilized Joanne’s proven strategy of asking four specific questions to help clients write testimonials. The result? She received four Google reviews since September, including a highly detailed and specific review that showcased her expertise and professionalism.
"Thanks, Joanne, for suggesting this strategy!"
The Power of Community and Coaching
Each of these success stories shares a common thread: support, strategy, and action. Whether it’s learning how to build a waitlist, create high-converting content, optimize Google Business profiles, or develop confidence to scale, these wins are a reflection of the hard work and dedication that members in our community achieve on a daily basis. Ready to join the Insider Secrets Club? Click here.
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